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A/B testing with same-URL direct access

Set up an A/B test by controlling what response is served based on cookies.

This version passes through requests for /test/* and /control/* URI paths to the origin server, bypassing random assignment.

const NAME = "myExampleABTest";
export default {
async fetch(request) {
// Clone the original URL
const url = new URL(request.url);
// Enable Passthrough to allow direct access to control and test routes.
if (url.pathname.startsWith("/control") || url.pathname.startsWith("/test"))
return fetch(request);
// Determine which group this requester is in.
const cookie = request.headers.get("cookie");
if (cookie && cookie.includes(`${NAME}=control`)) {
url.pathname = "/control" + url.pathname;
} else if (cookie && cookie.includes(`${NAME}=test`)) {
url.pathname = "/test" + url.pathname;
} else {
// If there is no cookie, this is a new client. Choose a group and set the cookie.
const group = Math.random() < 0.5 ? "test" : "control"; // 50/50 split
if (group === "control") {
url.pathname = "/control" + url.pathname;
} else {
url.pathname = "/test" + url.pathname;
}
// Reconstruct response to avoid immutability
let response = await fetch(url);
response = new Response(response.body, response);
// Set cookie to enable persistent A/B sessions.
response.headers.append("Set-Cookie", `${NAME}=${group}; path=/`);
return response;
}
return fetch(url);
},
};